The beauty landscape this week swung between high-gloss glamour and soft, romantic textures. From the runways of London to the high-stakes film festival circuit, celebrities and designers alike embraced a spectrum of bold, expressive looks.

The tension between Gemma Chan’s velvet red and Kiko Mizuhara’s high shine

Red lips remain a perennial staple, but the current trend focuses heavily on the specific finish of the product. According to the Beauty Marks report, the week saw a fascinating split in how this classic look was executed. Gemma Chan opted for a plush, velvety texture, while Kiko Mizuhara leaned into a slick, high-shine aesthetic.

This duality suggests that the "classic" red lip is being reinvented through texture rather than just color. For those looking to achieve that specific matte, velvet fniish, the report highlights Armani Beauty's heavily pigmented products as a key tool for creating a sophisticated, non-dense look.. This move toward texture-heavy makeup marks a departure from the flatter , more uniform lip applications seen in previous seasons.

Romantic bows and featherry ponytails at London Fashion Week

The aesthetic at London Fashion Week, specifically at the Bora Aksu show, moved away from the minimalist trends of recent years. Instead, the runway embraced a more maximalist, romantic vibe that feels deeply nostalgic . As the source notes, the hair looks were unapologetically soft, drawing inspiration from Stuart period portraits and doll-like influences.

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The runway featured several specific hair trends that are likely to migrate from the catwalk to social media feeds:

  • Feathery ponytails that add movement and softness.
  • Glossy ringlets for a high-shine, polished finish.
  • Abundant bows used to lean into the "coquette" aesthetic.
This shift signals a return to decorative, feminine elements that prioritize whimsy over the "clean girl" efficiency of the past few years.

Luminous skin and sharp liner on the film festival circuit

As awards and film festival season ramps up, the demand for camera-ready polish has intensified. The report highlights several distinct approaches to red-carpet glamour used by rising stars and established names alike:

  • Chase Infiniti showcased luminous, glowing skin.
  • Cailee Spaeny opted for a "knife-sharp" eyeliner look.
  • Margaret Qualley embraced voluminous curls and generous blush.
  • Inde Navarrette leaned into a cool-toned aesthetic.

Beyond the sharp lines, there is a growing emphasis on hydration. The report also mentions a specific ethereal look using Milk Makeup to achieve a weightless, hydrated skin finish that feels natural yet high-impact under studio lights.

The mystery behind the 'ethereal' rust-toned look

While the report provides a detailed look at various celebrity styles, one specific detail remains unverified. A makeup artist is quoted describing a look for a subject named "Moon" that utilized rust tones and weightless, hydrated skin to complement a dress. However, because the source does not name this specific artist or provide the full context of the project, it remains an open question for beauty enthusiasts looking to replicate the exact technique.