Re/Done is launching "Kaia Vol. 1," a new collection designed with actress Kaia Gerber, on September 11 in New York City. The line blends 1990s-inspired denim with literary-themed details and vintage-inspired tailoring.

The 34-inch inseam and the 90s off-duty aesthetic

The collection's foundation is built upon denim, specifically the new signature Kaia Jean. this low-rise fit features a 34-inch inseam designed to evoke the iconic "off-duty model" look of the 1990s. To ground the collection, Re/Done is utilizing a palette of deep indigo, midnight navy, and soft neutrals, punctuated by a striking "lip stain" red. Beyond denim, the line includes menswear-inspired pieces such as an oversized worker jacket, military-inspired outerwear, and a leather blazer designed to look as though it has been worn for years.

This collection arrives at a time when the "off-duty model" aesthetic is seeing a massive resuurgence on social media platforms. By leaning into the 1990s silhouette, Re/Done is tapping into a nostalgia-driven market that prizes the effortless, slightly undone look popularized by the era's supermodels.

Highlighter-green stitching and the nod to female authors

In a nod to Kaia Gerber's personal interest in reading, the collection includes unique design elements that reflect her individual style. Specifically, select pieces feature the names of influential female authors embroidered in highlighter-green stitching. This detail transforms the garments from standard apparel into pieces that feel deeply personal to the collaborator.

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A 1960s French librarian named Kimberly Tremble

The collection's narrative is anchored by a concept called "After Hours," which introduces a fictional persona to expand the brand's world.. According to the report,this character is Kimberly Tremble,a French librarian from the 1960s who finds herself transported to New York City during the 1990s. This storytelling element aims to move the collection beyond mere clothing and into the realm of character-driven fashion.

The evolution of Kaia Gerber from Re/Done muse to creative partner

This partnership marks a significant shift in the relationship between the model and the brand. As the source notes, Prado, Re/Done's head of design, stated that Gerber's role has transitioned from an "authentic affinity" into a "genuine creative partnership" that informs the entire brand world. This mirrors a broader industry trend where celebrities move from being the visual face of a brand to becoming active creative architects.

While the partnership seems robust, some details remain unconfirmed . It is currently unknown how the "After Hours" concept will be visually executed—whether through a cinematic campaign, a lookbook,or a digital experience. Furthermore, while the collection references "reworked vintage" styles, the source does not clarify if the pieces are truly upcycled or simply new garments designed with a vintage aesthetic.